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Belgian specialist in Search Engine Optimisation and Website Promotion

What use is it to have a brilliant website if nobody can find you?
Or maybe you have been registered at certain search engines, but your website isn't shown in the TOP 10 of the search results. Only those of your competitors!

Only because of our continuously keeping up-to-date of the latest evolutions of the search engines and directory based webindexes, we can register your website on a professional way and guarantee a TOP 10 position, based on a set of carefully selected keywords.

You don't want to miss any opportunity either, right?

A TOP10 position is crucial for the success of your business.

Did you know that only 16% of all submitted webpages really get indexed and that only 5% of these indexed commercial websites appear on the first pages? A position on the first page is absolutely crucial for the success of your business. Recent research showed that only one TOP10 position in one of the most important searchengines, increases the traffic to your website with 100 to 500%.

If your website doesn't show up on the first two or three pages of the searchresults, then you are lost, independant of the number of searchengines where you have registered.


Milano Projects guarantees a maximum visibility on the web.

More than 90% of all webtraffic comes from one of the eight to ten most important searchengines. A TOP10 position at these searchengines like Google, AltaVista, MSN, Lycos ... usually brings more effective traffic, than any expensive advertising campaign with banners. Each searchengine has its own criterion for the positioning of websites. They continuously change their strategy.




How we work for the optimal promotion of your website?

  1. Defining the most important keywords and phrases
    Together with you we define the most important 'keywords' and 'phrases' (combination of keywords). Around these words, the website will be built up. This step is the most important, because it is through these keywords that the really interested visitor and possibly your future client will be guided to your website.

  2. Increase the link popularity
    Because more and more search-engines determine the importance and the popularity of a website based on the number of foreign sites that have a links to your website, this step is also crucial for the success of the index position. Some engines even refuse any registration if there exist no such external links.

  3. Work the keywords in the webpages
    Once the information that has to be shown on the site is ready, all the keywords are optimally processed all over the text and in some hidden fields like meta tags, image information etc. This whole process is guided by some professional programs and up-to-date information about the latest evolution of the searchengines and directory based webindexes.

  4. Registration at some local search-engines
    For some regional organisations and professions of which the products and services are strongly related to the region, it is useful to additionally submit the site at some regional databases, like Sprokkel, Webwatch, Webguide, etc.

  5. Why only submitting to the most important Search Engines and Directory based webindexes?
    95% of the traffic on the Web is going to come from the top 15 to 20 engines and webindexes.
    A common myth on the Web is that submitting to thousands of "engines" will gain you all kinds of new traffic. The bulk of those submissions go to what are called FFA sites that are not search engines at all. Instead, they are simply a list of links to the last fifty or so URLs that were submitted to the service. Nobody ever uses these lists to find anything because they are just a random list of Web sites, generally with no organization to the list. The primary purpose of these sites is to gather e-mail addresses from Web marketers so they can be sent offers for other products and services. By submitting, you are unknowingly giving your consent for them to e-mail you.
    The other argument for bulk submission tools is that it would increase your link popularity. The more sites that link to you, the higher rankings you can achieve. Link popularity does influence rankings.
    However, the problem is that the search engines do not normally spider the databases of these obscure search engines; so being in those indexes does not improve your link popularity.

    Beside the registration to these major searchengines and directory based webindexes, we will inform you about some 'pay-directories' that, to our opinion and experience, are interesting for the promotion of you website.

  6. Complete ranking report
    Six to eight weeks after the registration, the website is indexed at most of the searchengines. Then a complete ranking report will be made. This report contains all information about the used keywords, the list of obtained external links, the list of all regional and international searchengines and database related webindexes, where the website has been indexed with a complete overview of the positions for each given keyword and phrase.

  7. Website traffic analysis
    After registration it is of most importance to keep on tracking the visitors statistics to eventually tune the keywords to be able to attract the right visitors to your website.
    Therefore we use one of the best webanalysers. This analyser is standard for our webhosting and is completely free of charge. It offers the opportunity to analyse the visitors statistics. The results are presented in both columnar and graphical format, which facilitates interpretation. Yearly, monthly, daily and hourly usage statistics are presented, along with the ability to display usage by site, URL, referrer, user agent (browser), username, search strings, entry/exit pages, and country. Very important is from which search engine they came (referrer) and which keywords or phrases (search strings) were used most. With this information it is possible to optimise the website to a more dedicated public.

  8. Further optimisation of the index position (optional)
    Based on the traffic analysis mentioned above, we can re-submit with new keywords.
    This results in a better ranking or at least we'll make sure that you will stay ranked high, but it mainly brings the right public to your website.
We make your business the
NUMMER 1


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 Tel: +32 (0)3/475.12.50
 Email: info@milanoprojects.be
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